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Privacy Policy for Backyard Eats

Effective Date: 2/17/25

Backyard Eats (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website [https://backyard-eats.com] (the “Site”). Please read this policy carefully to understand our views and practices regarding your personal data.

1. Information We Collect

We collect various types of personal data from visitors, including:

  • Personal Identifiable Information (PII): Name, email address, phone number, and mailing address when you voluntarily provide it (e.g., through contact forms or sign-ups).
  • Automatically Collected Information: IP addresses, browser type, device type, operating system, referring URLs, and browsing behavior through cookies and other tracking technologies.
  • Cookies and Tracking Technologies: We and our third-party partners, such as NextRoll, use cookies and other tracking technologies to collect data about your interactions with our Site. This may include information about your browsing habits and preferences to provide personalized advertisements.

2. How We Use Your Information

We use the information collected to:

  • Provide and improve our services;
  • Personalize content and advertisements;
  • Analyze website usage and improve functionality;
  • Respond to customer inquiries;
  • Comply with legal obligations.

3. Sharing of Information

We may share your information with:

  • Third-Party Service Providers: To help with data analytics, advertising, and website performance.
  • Advertising Partners (e.g., NextRoll): To provide targeted advertising based on browsing activity.
  • Legal Authorities: If required to comply with legal obligations or protect our rights.

4. Cookies and Targeted Advertising

We use cookies and similar technologies to enhance user experience and provide personalized ads.

5. Data Retention & Security

We retain personal data only as long as necessary to fulfill the purposes outlined in this policy. We take reasonable security measures to protect your data from unauthorized access, alteration, or disclosure.

6. Your Rights and Choices

Depending on your location, you may have the following rights regarding your data:

  • Access & Correction: Request access to or correction of your data.
  • Opt-Out: Opt out of targeted advertising as described above.
  • Deletion: Request deletion of your data (subject to legal requirements).
  • California Residents: See NextRoll’s California Privacy Notice for additional disclosures.
  • European Residents (GDPR Compliance): If you are in Europe, you have the right to withdraw consent and request data deletion or portability. Learn more about GDPR at NextRoll’s Privacy Notice.

7. Cross-Device Tracking (If Applicable)

We may use hashed identifiers derived from email addresses to link devices for cross-device tracking. You can opt out through your device settings or use the NAI’s Cross-Device Opt-Out Tool.

8. Updates to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Effective Date.”

9. Contact Information

If you have any questions about this Privacy Policy, please contact us at: Backyard Eats
mike@backyard-eats.com
267-629-6697

By using our Site, you consent to this Privacy Policy and our data practices.